Traverse VPN
A Vpn to make your life easy
Service: Product Design
Client: Web3Task
Year: 2026
Traverse VPN
TraverseVPN is a privacy-focused VPN designed to make secure browsing feel simple and accessible. Instead of putting the entire experience behind a subscription, Traverse gives users a way to try the service first through limited free access, allowing them to understand the product before deciding whether to upgrade. The experience was designed across desktop and mobile, with a focus on making connecting to a VPN quick, clear, and easy to understand.
Case Study
Overview
Problem Statement
The
invisible
first impression
Paying for a VPN before knowing whether it fits your needs creates friction, while many free options make the experience feel restricted. I wanted to make the first experience simpler: let users try the product before asking them to commit.
01
Problem Solution
Designed
to convert
& trust
Traverse introduces an ad-supported trial model where users can watch an ad to unlock the VPN for a limited period. This gives users a genuine opportunity to experience the product while creating a sustainable path toward monetization.
02
Design Process
Set Goals
User Research
Identify Opportunities
Prototyping
Review
Discover
In-Depth Interviews
Competitive Analysis
Affinity Mapping
Define
User Personas
Journey Map
Information Architecture
Develop
Wireframes
Hi-Fi Prototyping
Branding & Design Systems
Test
Usability Testing
Implementing Feedback
Competitive Analysis
Feature
Traverse VPN
Free VPN
No Logs Policy
Strict no-logs policy
May log or share data
Encryption
AES-256 military-grade
Often weak or inconsistent
Speed
Unlimited, no throttling
Slow, often throttled
Data Limits
No data limits
Heavily data-capped
Kill Switch
Included
Not available in most apps
Multi-Device
All devices, one account
Usually one device only
Free Access
Watch an ad for free time
Yes, with major limitations
User Flow
Traverse VPN
Onboarding
Get Started
Tutorial
Authentication
Sign up
Login
Home
VPN Connect
Connecting
Connected
Disconnected
Servers
All Locations
Favorites
Recent Connections
Smart Connect
Auto Connect
Fastest Servers
Smart Connect
Watch Ad
Get Free Time
Connect
Settings
VPN Settings
Auto Connect
Kill Switch
Profile
DNS Settings
App Appearance
Notifications
Help & Support
Help Center
Contact Us
FAQs
Settings
Tools
Split Tunneling
Manage Apps
Include App
Exclude App
Wildcard Pattern
Profile
Change Plan
Share the App
Privacy Policy
About Us
Sign Out
Visual Design
Typography & Colors
Josephine Sans & Poppins
12px
16px
24px
36px
48px
72px
Design System
Button System
Default
Hover
Active
Focused
Disabled
Loading
Primary
Button
Button
Button
Button
Button
Loading
Secondary
Button
Button
Button
Button
Button
Loading
Outline
Button
Button
Button
Button
Button
Loading
Ghost
Button
Button
Button
Button
Button
Loading
Danger
Button
Button
Button
Button
Button
Loading
Success
Button
Button
Button
Button
Button
Loading
Map in TraverseVPN
This app is used in traverseVPN, It is used to shown the countries that are available to connect the VPN.
Wireframes
Thank you
for Scrolling!
Final Product
